Idaho as the catalyst for mom and family well-being.

Idaho has rapid growth, welcoming new faces, fresh ideas, and vibrant cultures. This growth is exciting, but it also presents challenges. As our communities change, staying true to the values that make Idaho special becomes even more important.

Moms are one of those values.

We’re elevating mothers as the solution.

Idahoans are nearly unanimous in their views of moms as an important source for families and communities. From homemaker to community-making, mothers are valued as the heart of it all.

It is crucial to reinvest in and support moms—acknowledging the invaluable impact they have on the well-being and cohesion of society as a whole. By honoring and empowering moms, we uphold the foundation upon which vibrant and thriving communities are built.

And it starts with understanding how mothers are doing.

We partnered with Gallup to release the pioneering report, Built With Care: Unifying Communities Through Motherhood. We surveyed more than 4,000 Idaho residents on the roles, experiences and needs of mothers in their communities. The research shows that while the vast majority of Idahoans view mothers as essential to families and communities, many mothers (38%) say they feel tired or burned out, and nearly half do not feel comfortable asking for more help or support.

74%

of mothers in Idaho support the idea that “being a mother is the most important part of who I am as a person.”

3 out of 4

mothers say they are unable to make time to take care of their emotional well-being.

81%

of mothers who wish they had more help or support in their daily lives do not feel comfortable asking for it.

What if all mothers had the support they need to be the best versions of themselves?

Our kids and families would live more days feeling good about being themselves.

Supreme Moms is reinvesting in mom well-being

HOW WE’RE DOING IT

  • Facilitating cohort-based learning to help moms develop their talent and express their creativity.

  • Creating apprenticeships to support moms during life transitions—be it entering or leaving the workforce.

  • Hosting recharge sessions to spread the power of heart coherence and JOY—just observe you—as a way to combat emotional fatigue and stress.

  • Informing leaders and decision-makers about the power of moms to improve community well-being.

  • Sharing the mom perspective through targeted media collaborations.

  • Spreading the message of joy, fun, and love to increase compassion and kindness.