Idaho as the catalyst for mom and family well-being.

Idaho has experienced rapid growth—welcoming new faces, fresh ideas, and vibrant cultures. This growth is exciting, but it also presents challenges. As our communities change, staying true to the values that make Idaho special becomes even more important.

Moms are one of those values.

Idahoans are nearly unanimous in their views of moms as an important source for families and communities. From homemaker to community-making, mothers are valued as the heart of it all.

It is crucial to reinvest in and support moms—acknowledging the invaluable impact they have on the well-being and cohesion of society as a whole. By honoring and empowering moms, we uphold the foundation upon which vibrant and thriving communities are built.

And it starts with understanding how mothers are doing.

We partnered with Gallup to release the pioneering report, Built With Care: Unifying Communities Through Motherhood. We surveyed more than 4,000 Idaho residents on the roles, experiences and needs of mothers in their communities. The research shows that while the vast majority of Idahoans view mothers as essential to families and communities, many mothers (38%) say they feel tired or burned out, and nearly half do not feel comfortable asking for more help or support.

74%

of mothers in Idaho support the phrase: “being a mother is the most important part of who I am as a person.”

3 out of 4

mothers say they are unable to make time to take care of their emotional well-being.

81%

of mothers who wish they had more help or support in their daily lives do not feel comfortable asking for it.

What if all mothers had the support they needed to be the best versions of themselves?

Our kids and families would live more days feeling good about being themselves.

Supreme Moms is reinvesting in mom well-being

We know change starts with us so we’re proud to kickstart this movement right here at home. Over the last five years we’ve heavily invested in initiatives that strengthen families and uplift moms across Idaho.

HOW WE’RE DOING IT

  • Leading Cohort-Based Learning: Empowering Idaho moms through transformative group experiences where they discover, nurture, and amplify their natural talents, creativity, and leadership skills.

  • Creating Meaningful Apprenticeships: We offer supportive and structured apprenticeship pathways designed specifically for mothers navigating key life transitions.

  • Hosting Recharge Sessions: Our specialized sessions foster emotional resilience and overall wellbeing through scientifically-backed heart coherence practices and the JOY (Just Observe You) method. These sessions effectively combat stress, emotional fatigue, and burnout, promoting a sustained sense of vitality and calm.

  • Engaging Community Leaders: Informing and collaborating with community and business leaders, elevating the visibility of mothers' critical roles and contributions to community health and wellbeing.

  • Amplifying Moms’ Voices through Media: Through strategic media initiatives, we amplify the authentic stories and perspectives of Idaho moms, ensuring their experiences resonate widely.

  • Spreading Joy, Fun, and Love: We actively foster compassion and kindness within Idaho communities by sharing uplifting experiences, messages, and events that bring people together in celebration of motherhood.

  • POTATO Movie FUN-raising Campaign: Hosting engaging community events that combine connection, storytelling, and fundraising to support our initiatives and Idaho mothers.

Interested in learning more or discussing collaboration opportunities? Reach out below and let us know what you’re thinking.